Opera has announced the launch of its dedicated chat service Hype, built into the Opera Mini mobile web browser, in South Africa. With the introduction of Hype, Opera is redefining the concept of mobile browsers, providing users with a personalized, engaging browsing experience that enables seamless chatting, surfing and sharing – without compromising speed or driving increased data consumption.
Browsing and chatting, all in one app
Hype is the first African-inspired chat service built into a mobile browser, allowing users to easily set up an account and start chatting with secure end-to-end encryption right away. This means users can now browse the web, chat with friends, and share self-created memes, stickers and GIFs with other Hype users, all in one app.
“Hype is an original instant messaging service from Opera, designed for the new generation of African internet users to elevate the traditional browsing experience and make it more engaging. With Opera Mini and a Hype account, South Africans can enjoy a browsing and chatting ecosystem tailored to their needs,” said Jørgen Arnesen, EVP Mobile Browsers at Opera. “Hype bridges cultures from Sub-Saharan Africa with mobile technology, as the world’s first African-inspired chat service.”
According to Opera, Hype was first launched in 2021 in Kenya as a pilot market, and it is already showing impressive results with more than 400k activations and more than 10k invites to join Hype per day.
Free chatting with Hype
To help familiarize people with the concept of an easy-to-use chatting service built into a browser and as a response to the high cost of data in South Africa, Opera has partnered with CELL C in South Africa to enable free daily browsing and chatting for those using the service. Users of Opera Mini and CELL C can activate the free data anytime by opening the Feedback Bot in Hype, sending “Unlock my free data” in chat, then clicking the link in the reply message. The free 25MB of mobile data per day will be activated when the page is loaded.
To improve chatting experience, Opera makes it possible for Hype users to use link previews, GIF support, and the unique built-in meme creator to make chatting with friends even more personal and fun.
First African inspired chat service in the world
Hype is the first African inspired chat service built into a mobile browser. It offers its users a series of stickers created by African artists such as Musonda Kabwe from South Africa. The sticker packs have been designed to include everyday expressions currently popular in South Africa. This unique offer from Hype stands out from other chat services and gives South Africans the new ways of expressing themselves more accurately when using chat apps.
How to set up a HYPE account
To activate the Hype account, users should have an Opera Mini application. Users set up a Hype account by tapping the Hype logo at the bottom of the Opera Mini browser, or through the O menu. Next they choose their name and take a selfie or upload a personalised photo, which will become their profile picture and will be visible for other Hype users. Once this process is completed, users sync Hype with their phone contact list to start chatting with others.